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It is one of the simplest routes of entering into the global trade and import and export generate huge employment opportunities. Requires less investment in terms of time and money when contrasted with other methods of entering into the global trade. Is comparatively less risky when compared with different routes of entering in international business. As no nation can be 100% self-sufficient, import and export are very crucial for the functioning and growth of that nation. Can help Countries to access the best technologies available and best products and services in the world. It gives better control over the trade than setting up a market and the risk is considerably low.